Over 80% of American adults snack regularly at night, combining to spend over $1B weekly. At the top of the list, you'll find cookies, chips, candy, and, of course, ice cream.
This unhealthy night snacking kills diets and wrecks sleep.
Consumers report guilt, stress, and feeling out of control at night.
The simple reason is that humans are biologically hard-wired to consume excess calories before the nighttime fast, just like a bear eats everything in sight before hibernating for winter. It's actually an outdated survival mechanism.
One company is now solving this billion-dollar-a-week consumer crisis with snacks that satisfy unhealthy nighttime cravings in a better, healthier, more sleep-friendly way.
While many companies offer "better-for-you" snacks, how can anything you eat at night really be better for you if it wasn't formulated by sleep experts with better sleep in mind?
Award-winning Nightfood ice cream is rolling out nationally, and now you can try a pint on us.